Nw Zealand’s Motor Industry Association (MIA) reported 9,430 new vehicle registrations in July 2024 with year to date sales down 21% year on year.
The light passenger segment remained the hardest hit, down 29% YTD from 2023, “highlighting broader economic challenges”.
Top three overall market leaders were Toyota, with an 18.6% market share (1,758 units), followed by Ford, with 11.4% (1,071 units) and Mitsubishi, with 10.9% (1,025 units).
The overall top three segments in July: Pick-up/Chassis Cab (22.3%) followed by SUV Compact (21.5%) and SUV Medium (20.2%).
The top selling light passenger models were the Toyota RAV4, 394 units and 6.2% share, Kia Seltos, 342 units and 5.4% share and Mitsubishi ASX, 311 units and 4.9% share.
Light commercial registrations of 2,505 were over double that of July 2023 (up 1,309 units) Year to date registrations were 2% lower.
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By GlobalDataThe top selling models were the Ford Ranger, 757 units and 30.2% share, Toyota Hilux, 589 units and 23.5% share and Mitsubishi Triton, 270 units and 10.8% share.
The 580 heavy commercial registrations were 12% lower than in July 2023 while YTD registrations were 4.9% higher.