The automotive industry continues to be a hotbed of patent innovation. Activity is driven by fuel efficiency, emission standards, fuel economy and thermal management, and safety features, and growing importance of technologies such as actuators, sensors, control software, telematics, and connectivity. In the last three years alone, there have been over 720,000 patents filed and granted in the automotive industry, according to GlobalData’s report on Innovation in automotive: active grille shutters. Buy the report here.
However, not all innovations are equal and nor do they follow a constant upward trend. Instead, their evolution takes the form of an S-shaped curve that reflects their typical lifecycle from early emergence to accelerating adoption, before finally stabilizing and reaching maturity.
Identifying where a particular innovation is on this journey, especially those that are in the emerging and accelerating stages, is essential for understanding their current level of adoption and the likely future trajectory and impact they will have.
300+ innovations will shape the automotive industry
According to GlobalData’s Technology Foresights, which plots the S-curve for the automotive industry using innovation intensity models built on over one million patents, there are 300+ innovation areas that will shape the future of the industry.
Within the emerging innovation stage, multi-spark ignition, integrated multi-motor drivetrains and vehicle auxiliary drives are disruptive technologies that are in the early stages of application and should be tracked closely. Solar range extenders, turbocharger shaft bearings, and multi-lamellar clutches are some of the accelerating innovation areas, where adoption has been steadily increasing. Among the maturing innovation areas are auto-transmission lubrication circuits and electroluminscent vehicle displays, which are now well established in the industry.
Innovation S-curve for the automotive industry

Active grille shutters is a key innovation area in automotive
Active grille shutters are controllable mechanisms installed on a vehicle grille to regulate the flow of air into the engine compartment, thereby improving vehicle fuel efficiency and reducing emissions. They can be automated to open or close depending on the vehicle speed, ambient temperature, or engine requirements.
GlobalData’s analysis also uncovers the companies at the forefront of each innovation area and assesses the potential reach and impact of their patenting activity across different applications and geographies. According to GlobalData, there are 130+ companies, spanning technology vendors, established automotive companies, and up-and-coming start-ups engaged in the development and application of active grille shutters.
Key players in active grille shutters – a disruptive innovation in the automotive industry
‘Application diversity’ measures the number of applications identified for each patent. It broadly splits companies into either ‘niche’ or ‘diversified’ innovators.
‘Geographic reach’ refers to the number of countries each patent is registered in. It reflects the breadth of geographic application intended, ranging from ‘global’ to ‘local’.
Patent volumes related to active grille shutters
Source: GlobalData Patent Analytics
Ford Motor is one of the leading patent filers in active grille shutters. Ford invested in grille design innovation to ensure the shutters worked effectively with the vehicle's overall design. The shutters were seamlessly integrated into the grille, preserving the vehicle's aesthetic appeal. Ford invested in grille design innovation to ensure the shutters worked effectively with the vehicle's overall design. The shutters were seamlessly integrated into the grille, preserving the vehicle's aesthetic appeal. Ford's active grille shutter systems were designed to be smart and adaptive. They could automatically adjust the position of the grille shutters based on various factors, including vehicle speed, engine temperature, and climate conditions. This adaptability contributed to improved aerodynamics and fuel efficiency. Toyota Motor, Hyundai Motor, and Porsche Automobile are some of the other key patent filers in active grille shutters.
In terms of application diversity, KGIC Merger leads the pack, while Secom and Aston Martin Lagonda Global stood in the second and third positions, respectively. By means of geographic reach, Compagnie de Saint-Gobain held the top position, followed by Truck Hero and Secom.
To further understand the key themes and technologies disrupting the automotive industry, access GlobalData’s latest thematic research report on Automotive.
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