The Toyota Prius was the most popular vehicle-line in California for the second year in a row last year. The Prius Family (Prius Liftback, Prius v, Prius c and Prius Plug-in) took the podium in both 2012 and 2013 as the best-selling California vehicle name plate.

A total of 69,728 drivers hit the road in 2013, according to the California Auto Outlook Report, while 61,893 Californians joined the family in 2012. In the Golden State, the Prius Family outsells all other hybrid competitors combined.

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California drivers lead the country in adoption of vehicles powered, either wholly or partially, by electricity. A total of 9.3% of vehicles sold in the state run on some form of electricity, according to the report.

One out of every two hybrids in California carries the Prius name plate.

“For many customers Prius is synonymous with hybrid, especially in California,” said Bill Fay, group vice president and general manager of Toyota Motor Sales. “When the Prius was launched in 2000, many dismissed it as a ‘science project’, but owners were enamoured by its great MPG and lower emissions for a cleaner environment. Over the last decade, Toyota has sold more than 1.5m Prius vehicles in the US and we’re not slowing down anytime soon.”

Wireless charging

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Toyota recently announced verification testing of a wireless battery charging system for Prius Plug-in hybrid. The system, currently being tested in Japan, will charge the vehicle by simply parking over a charge coil system on the ground. No cords and no plugs needed.

Using magnetic-resonance technology, the system is designed to counteract electrical transmission issues caused by vehicle misalignment or height differences between the vehicle and charging system. To ensure the vehicle is set for optimum charging, engineers developed a parking assist function that highlights the position of the charge coil within the parking space.

Three Prius Plug-in hybrids will test the wireless charging system at homes in Aichi Prefecture, Japan over the 2015. Similar testing is expected in Europe and the US later in 2014.